About Lerastech (Pty) Ltd

At the heart of Lerastech (Pty) Ltd is the story of Sarel Kruger, a visionary business management student at Akademia. With a passion for business, deal structuring, and the determination to make a mark, Sarel embarked on the entrepreneurial journey that led to the birth of Lerastech. The name itself, a clever play on Sarel spelled backward - Leras, embodies the originality and innovation driving the company.

Lerastech began its journey in 2020, on a Karoo farm where Sarel and his parents sought a peaceful retirement. From these humble beginnings, Lerastech has grown into a thriving enterprise with four distinctive divisions, each contributing to the company's success.

Our Pillars:

Lerastech stands firm on three foundational pillars - Honesty, Integrity, and Hard Work. These principles guide every aspect of our business, shaping the way we operate and the relationships we build with our clients and partners.

The Entrepreneurial Journey:

As a 20-year-old entrepreneur, Sarel navigated the complexities of business with determination and the support of mentors. LVP technology played a crucial role in Lerastech's inception, providing the technological backbone for the company's growth.

Our Divisions:

  • Lerastech Imports: Our newest division, poised to prove its worth in the market.

  • Lerastech Solar: Based in Bloemfontein, specializing in installing high-quality solar products in Bloemfontein and surrounding areas.

  • Lerastech Farming: Boesmanspoort, situated between Colesberg and Venterstad, focuses on agricultural endeavors.

  • Lerastech Retail: Engaged in buying and selling high-quality outdoor equipment brands across South Africa.

Our Approach:

Lerastech positions its products as investments of convenience, offering clients high-value goods at exceptional prices. Our commitment extends beyond the point of sale, with excellent after-sales service and a dedication to building long-term business relationships.

As Lerastech continues to grow, the name must always be synonymous with quality and convenience. Each division operates independently, yet collectively contributes to the overarching success of Lerastech, a testament to our commitment to innovation, quality, and lasting partnerships.